Implementation Archives - David Does Data

Analyst solving their problem in Google Analytics

How to add ‘Previous Page Path’ from UA into GA4 (and include it in your Looker Studio reports)

One of the more irritating changes in GA4 has been the apparent loss of the Previous Page Path dimension from Universal Analytics (UA). But in fact, Previous Page Path isn't…

November 9, 2022

A hack to get the most out of Google Data Studio

Implementation

Advanced: Parameter Powered Filters in Google Data Studio

Check this hack to get the most out of GDS with parameter powered filters.

June 29, 2021

Implementation

My Take: WordPress vs. Shopify

Wordpress and Shopify are two of the most popular out-of-the-box e-commerce solutions out there. But which one should you use?

May 27, 2019

Implementation

I Googled Myself (Part 2)

In my last post, I set up an A/B test through Google Optimize and learned Google Tag Manager (GTM), Google Analytics (GA) and Google Data Studio (GDS) along the way.…

March 30, 2018

Implementation

I Googled Myself

As a huge enthusiast of A/B testing, I have been wanting to learn how to run A/B tests through Google Optimize for some time. However, it's hard to do this…

March 6, 2018

Implementation

Movies! (Now with More AI!!)

Earlier, I played around with topic modeling/recommendation engines in Apache Spark. Since then, I've been curious to see if I could make any gains by adopting another text processing approach…

September 2, 2017

Implementation

Adventures in Sparkland (or… How I Learned that Michael Caine was the original Jason Bourne)

Ready, set, revive data blog! What better way to take advantage of the sketchy wifi I've encountered along my travels through South America than to do do some data science? For some…

March 24, 2017

Implementation

To me, data science is the combination of better decision-making with technology that enables us to actually execute those better decisions in real time. Understanding the science behind better decision…

June 10, 2014PIH